Juul, Altria will benefit from banned flavor pods

Haydn Renouf

Juul literally rhymes with cool.

Teens all around the country have been vaping for almost third of their lifetime.

Now, vaping has become an epidemic among a high population of teenagers.

In most states, you only have to be 18 years old to purchase nicotine products, and that’s what makes it easy for kids to get addicted.

They can ask their friend, or family member who is of age, to buy them whatever they’d like.

There are so many flavors available to taste through the puff of a vaporizer.

Juul is the perfect vape. Gets the job done. Sleek, slim, and easy for kids to hide from their parents.

Juuls are easy to navigate as well. Buy a device, buy pods, pop it in, and you’re ready for a puff.

Juul pods come in different flavors. Classic smoking flavors like Virginia Tobacco and Menthol, and they come in flavors that appeal to teens like Mango, Fruit Medley, Crème brûlée, and Mint.

Each Juul pod contains 20 cigarettes worth of nicotine.

Last year, Juul. stopped selling flavored e-cigarettes in retail stores because of pressure from the Food and Drug Administration. The flavors that everybody loved were only available to the public on its age restricted website.

Juul officials then announced that they were immediately suspending sales of their popular fruity e-cigarette flavors on their website ahead of a Trump administration policy that is expected to remove all flavored e-cigarettes from the market.

Trump administration officials revealed that they would remove all flavored pods off the market, including mint and menthol, which leaves only tobacco flavored e-cigarettes on the market.

Juul’s new policy is effective immediately.

Juul began releasing its product in 2015, and by 2017 had made about $200 million.

On Dec. 20, 2018, the Altria Group acquired a 35% stake in Juul Labs for $12.8 billion, according to multiple media sites online.

Altria is a company that owns several of the largest cigarette brands in the U.S., like Marlboro. If Juul goes out of business, it won’t matter for Altria, because Marlboro will be there to deliver acoustic Juul rips, also known as cigarettes, for the masses who got addicted to nicotine.

I believe that Altria purchased Juul to get a new generation addicted to their money-making chemical. Once they noticed that teens were attracted to Juul’s product, Altria got all over it. They were thinking long term with this purchase.

They knew that once teens were addicted, as they got older, they would still be addicted. Cigarettes are an alternative for Juul, as Juul is advertised as an alternative for cigarettes, and it’s that simple.

Trump’s policy may be exactly what Altria wants our government to do.

It will direct teens who are addicted to vaping to start vaping on tobacco flavored products.

That surely will arouse a bit of teenage curiosity about what actual tobacco tastes like, and next thing you know they’ve developed an addiction, and dedicated their money to supporting it.

– Will Buck

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